BFCM 2026 Is Coming: Get Your Shopify Store Ready Before November 27

Black Friday lands on November 27. Cyber Monday follows on November 30. For most Shopify brands, those four days are the biggest of the year. The stores that win them aren't the ones with the loudest discounts. They're the ones that got ready early.

Every year we see the same story. A brand spends weeks planning offers and ads, then loses sales on the day to a slow product page, a discount code that won't apply, or an app that breaks checkout. The good news: almost all of it is fixable, if you start now.

The BFCM countdown is on

• Now to November 13: audit your store, fix speed issues, build your sale page and set up your email and SMS flows.
• November 16 to 25: grow your early-access list, test every discount, and freeze big theme and app changes.
• November 26 to December 1: launch, watch your store closely, and react fast.

If you want changes live before Black Friday, the window to plan and build them is the next three weeks.

Your 5-point BFCM readiness check

1. Speed. Test your home, collection and product pages on a phone. If they feel slow to you, they feel slower to a shopper clicking an ad.
2. Checkout and discounts. Place real test orders with your BFCM codes and automatic discounts. Check how they combine, and that shipping rates still make sense.
3. Apps. Remove apps you don't use. Each one can add scripts that slow your store down or clash at checkout.
4. Your sale destination. Give your ads, emails and social posts one clear landing page with your offers front and center.
5. Your list. Email and SMS subscribers are your cheapest BFCM traffic. Start collecting early-access signups now, and make sure your abandoned cart flows are working.

Our BFCM 2026 packages

We've packaged the work we do for our own clients every fall into five fixed-price services. Pick one or stack a few.

• BFCM Store Readiness Audit ($295 USD / $395 CAD): a full pre-Black Friday check with a prioritized fix list in 3 business days.
• BFCM Speed Boost ($595 USD / $795 CAD): we find what's slowing your store down and fix it, with a before-and-after report.
• BFCM Sale Landing Page ($695 USD / $995 CAD): a custom, mobile-first sale page with a countdown and featured deals.
• BFCM Email & SMS Flow Pack ($895 USD / $1,195 CAD): early-access signup, launch campaigns and refreshed cart recovery flows in Klaviyo.
• BFCM War Room Support ($695 USD / $995 CAD): priority support from November 26 to December 1, so an expert is ready if anything breaks.

Prices show in USD in the United States and CAD in Canada. Every change is built on a copy of your theme and only goes live when you approve it.

Book by November 13

We only have room for a limited number of BFCM projects, and the build time before Black Friday is short. Book by November 13 to have your work live before the sale starts.

See all BFCM packages or talk to our team about what your store needs.